J.Crew is too embarrassed to use the term Battery Park in their ads

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J Crew FiDi adMarch-12, 2015- I got this junk mail today. J. Crew in Brookfield Place will open on March 26th. However, I spotted how J.Crew was too embarrassed to call their Brookfield Place shop a Battery Park City location.They call it FiDi.

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1 Response to J.Crew is too embarrassed to use the term Battery Park in their ads

  1. Suzanne Temple says:

    What does Fidi mean?

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